Blog – PB & J

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Introducing PB&J’s Inaugural Brand + Storytelling Report

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4 Brand and Storytelling Predictions for 2024

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PB&J crafted new a new naming system for Kroger's customer service division.

<img loading="lazy" decoding="async" width="640" height="427" src="https://makepbj.com/wp-content/uploads/2024/01/Kroger-4-1024x683.jpeg" class="attachment-large size-large wp-post-image" alt="PB&J crafted new a new naming system for Kroger's customer service division." srcset="https://makepbj.com/wp-content/uploads/2024/01/Kroger-4-1024x683.jpeg 1024w, https://makepbj.com/wp-content/uploads/2024/01/Kroger-4-300x200.jpeg 300w, https://makepbj.com/wp-content/uploads/2024/01/Kroger-4-768x512.jpeg 768w, https://makepbj.com/wp-content/uploads/2024/01/Kroger-4.jpeg 1500w" sizes="(max-width: 640px) 100vw, 640px" />

Onboarding New Clients: What to Consider

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Post-Onboarding: The First Three Months

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<img loading="lazy" decoding="async" width="640" height="427" src="https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-1024x683.jpeg" class="attachment-large size-large wp-post-image" alt="" srcset="https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-1024x683.jpeg 1024w, https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-300x200.jpeg 300w, https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-768x512.jpeg 768w, https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-1536x1024.jpeg 1536w, https://makepbj.com/wp-content/uploads/2023/12/LANDOR-2-2048x1365.jpeg 2048w" sizes="(max-width: 640px) 100vw, 640px" />

How to Tell Great Stories

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3 Keys to Successful PR Planning

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Publicist Ponderings: Things I Wish Journalists Knew

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Micah Paldino, PB&J, Public Relations and Storytelling

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Misconceptions About PR

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Micah Paldino is the founder and creative storyteller of PB&J PR

<img loading="lazy" decoding="async" width="640" height="960" src="https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132-683x1024.jpg" class="attachment-large size-large wp-post-image" alt="Micah Paldino is the founder and creative storyteller of PB&J PR" srcset="https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132-683x1024.jpg 683w, https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132-200x300.jpg 200w, https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132-768x1152.jpg 768w, https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132-1024x1536.jpg 1024w, https://makepbj.com/wp-content/uploads/2023/12/micah-headshots0132.jpg 1067w" sizes="(max-width: 640px) 100vw, 640px" />

Storytelling matters

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