Deckorators, a leading outdoor living brand with innovative technologies by parent company UFP Industries believes in allowing both DIYers and builders bring personal creativity of interior design to outdoor living.  

PB&J worked with the company to amplify their new ‘Imagine Outside’ campaign with various touchpoints for both targeted press pushes signaling a new direction for the growing brand as well as day-to-day public relations support that included a heightened focus on consumer editorial relationship building and trade communications to solidify a stronger point-of-view.  

The results of the agency’s ongoing work with the brand has resulted in placements with both new consumer media and trade media that includes thought leadership by-lines, product placements, and project features from a growing network of certified contractors throughout the country. 

Press coverage for the brand includes features on Bob Vila, Deck Specialist, Forbes, Realtor, Family Handyman, LBM Journal, Qualified Remodeler, LivingETC,  HBS Dealer, and more.